This new 1.3-litre 4-door family sedan is priced from as low as RM29,999, excluding the road tax, insurance, extended warranty, extended warranty, registration and other administrative fees. Designed, engineered and manufactured based on market feedback collected over the years, the new SAGA is packaged and offered to the consumers in these variants and on-the-road prices:
| - | 1.3-litre (entry) N-line 5-speed manual transmission at the on-the-road price of RM31,500, |
| - | 1.3-litre (base) B-line 5-speed manual transmission at the on-the-road price from RM34,548 to RM34,998, |
| - | 1.3-litre (base) B-line 4-speed automatic transmission at the on-the-road price from RM37,548 and RM37,998, |
| - | 1.3-litre (medium) M-line 5-speed manual transmission at the on-the-road price from RM37,048 to RM37,498, |
| - | 1.3-litre (medium) M-line 4-speed automatic transmission at the on-the-road price from RM39,548 to RM39,998. |
The new SAGA delivers smoother cruising, better drivability, performance and greater fuel efficiency, thanks to the IAFM system that has been added to the Campro powerplant. In addition, the quality level and safety features of the new Saga are also superior for a car in its class. It is also designed to provide the spaciousness and comfort for family needs on the road.
The new SAGA is available in seven colours namely Zircon Green, Metallic Black, Solid White, Mountain Blue, Genetic Silver, Chilli Red and Granite Gray.
PROTON Holdings Berhad Chairman Dato' Mohammed Azlan Hashim said given the popularity of the car that this new model is replacing, PROTON has put in extra effort to ensure the new SAGA will not only meet, but surpass customer expectations - not only in terms of value-for-money, but in terms of product quality and after-sales service.
He added that the renewed confidence of Malaysians in PROTON and its latest addition in its stable is underscored by almost 6,000 bookings received to date.
Azlan said the recognising that it takes two to three years to conceive and develop a new model, it is therefore quite an achievement that a company the size of PROTON has managed to achieve the development of the new SAGA in less than two years, given its resources.
Azlan also added that with the introduction of the new SAGA today and PERSONA in August 2007, PROTON has begun to deliver on some of its promises with regard to product variety and product quality.
Azlan also announced that PROTON is now keenly pursuing to enhance its export performance, on a more accelerated basis given the availability of new models and product refreshers. Apart from its manufactured products, he added, PROTON is also expanding its non-manufacturing business via sale of technology and intellectual property.
He concluded that PROTON is certainly moving in the right direction. PROTON now has the right products, the right strategy and focus to move forward.
Managing Director Dato' Haji Syed Zainal Abidin Syed Mohamed Tahir said encouraged by the enthusiastic initial response, PROTON is targeting sales between 50,000 to 60,000 units per annum.
Syed Zainal added that next to quality, safety was PROTON's utmost concern when developing new models. The new SAGA, , taking similar emphasis on safety as other vehicles designed and engineered by PROTON, comes with a chassis that is 75 per cent made of high tensile steel, thus provides passengers with a basic "protection cage" and eventually minimises the risks of injury in case the vehicle is involved in road accidents.
About the new PROTON SAGA
The new PROTON SAGA is a value-for-money 1.3-litre 4-door family sedan, priced from as low as RM29,999, excluding the road tax, insurance, extended warranty, extended warranty, registration and other administrative fees. Designed, engineered and manufactured based on market feedback collected over the years.
This new 1.3-litre 4-door family sedan, is priced from as low as RM29,999, excluding the road tax, insurance, extended warranty, extended warranty, registration and other administrative fees. Designed, engineered and manufactured based on market feedback collected over the years, the new SAGA is packaged and offered to the consumers in five variants, namely:
| - | 1.3-litre (entry) N-line 5-speed manual transmission, |
| - | 1.3-litre (base) B-line 5-speed manual transmission, |
| - | 1.3-litre (base) B-line 4-speed automatic transmission, |
| - | 1.3-litre (medium) M-line 5-speed manual transmission, |
| - | 1.3-litre (medium) M-line 4-speed automatic transmission. |
Good ride and handling were also taken into consideration when considering the car's safety aspects. The chassis combined with a Lotus-tuned suspension, promises excellent ride and handling that is expected to set a new benchmark in its category.
The safety features of the car are further enhanced with a pair of ventilated front discs while the top-of-the-line version will have a set of 14-inch tyres for added traction, providing the car with strong braking force and better road holding. As an added precaution however, the new SAGA (M-line variant) will also come with the driver's airbag and seat belt pre-tensioner to soften the impact.
These safety features are all combined in a modern, contemporary and stylish design. Consumers will also find that the IAFM system added to the Campro engine will enhance the drivability and competitive performance of the car. The new engine not only improves fuel consumption but also smoothens out the torque curve in the Campro, delivering a more 'responsive' drive. In addition to all these, the new SAGA also has generous cabin space and provides best-in-class luggage space.
"We are slowly but surely moving in the right direction. Our domestic sales have shown vast improvements in the last year and we can see growing customer confidence across all states. I am confident that by continuously improving our products, services and especially customer satisfaction, we can further enhance our position in the market," said Syed Zainal.
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